What Is The E-Course About?

The Biz Designers Plan is a five-module course to help you start or stabilize a new or existing business.

  • Systems That Work

    Put systems in place that drive progress, not throttle progress.

  • Clarity Instead of Confusion

    Finally quit worrying about success, and understand what you need to do to succeed.

  • Education from Guides Who've Been There

    Learn from guides who have known failure, and can tell you what to do to prevent it.

  • Community That Connects

    Learn how to grow your audience the right way.

  • A Plan For Moving Forward

    Understand where you've come from so you know how to build better.

  • Tools To Ensure Sustainability

    Learn all the tricks for ensuring sustainability and driving away failure.

Get on the waiting list

Registration for the #BizDesigners' Course is now closed, but to find out when it opens again, enter your email below.

Are You Ready For Something Different?

Learn what you need to do to grow a BETTER biz, not just a bigger biz.

I’ll never forget the moment several years ago when I realized all the hard work I was doing was not enough. I was making money but not enough to cover our family expenses. And some of it didn’t even seem like it was making its way to my bank account.

We had sales, but I couldn’t figure out why my brand wasn’t connecting with customers. I wondered, “Where are the people who want to support us? Where were the customers who will connect with our mission?”

Everything I had done to remedy that problem, the consultants I’d hired, the branding and marketing overhauls I’d invested in, all of it, just felt like a Band-Aid on a problem that needed a lot more help.

I was ready for something different.

If you are at that point where you feel like nothing’s working and maybe you feel like you are ready for something different, I’ve created an online course just for you.

What Doesn't Work

It's time to get serious about your biz education.

Lots of business coaches will tell you that you need a little fix in order to make your business work.

But what I’ve found in all my years of running and growing businesses, as well as coaching other entrepreneurs is this: The only way to make your business work is to go all the way back to the beginning.

You can’t do little fixes along the way. You have to start from the foundation and rebuild up.

I’m not telling you to demolish your business and start from the beginning. What I am telling you is if you’re willing to open your heart to some big paradigm shifts, they will have an impact on every area of your business.

Learn From An Experienced Pro

How I Bootstrapped Two Million-Dollar Businesses

I’ve been in business for 15 years and started multiple companies from the ground up. I’ve seen a lot of success, and I’ve had some personal failures as well.

At age 26, my company was doing seven figures in revenue and I was walking through the airport in Prada heels feeling like I was on top of the world.

At age 33, I was eating rice and beans every night for dinner because my husband and I could hardly make ends meet. Turns out, you learn twice as much on the way down as you do on the way up, so I took good notes, and set out to duplicate the success again.

I’ve taken pretty much every business course out there and loved a lot of them. I’ve spent thousands of dollars on education, and I want to pass that knowledge from both personal experience and education on to you.

I want to share my successes. And, more importantly, I want to let you know what mistakes I made so you don’t have to make the same ones.

That’s why I created the Biz Designers Online Course.

How The #BizDesigners Plan
Can Help You

Are you ready for something different? Here's what the #BizDesigners Plan E-Course will help you do:

  1. Grow your audience, authentically.
  2. You’ll understand what kind of business you want to grow.
  3. You’ll understand the next steps you need to take to push your business to the next level, no matter where you are.
  4. You’ll understand the choices you need to make for your website, your email list, and all of your business systems.

And I’ll let you in on some of my kind of top secret strategies for building a social media audience and managing a brand.

You Need A Plan, But That's Not All

Goals won't always get you where you want to go.

Most business owners have no problem setting goals. But that’s the easy part. You have to know where you are before you can know where you want to go.

That's the problem I see with most coaching programs and courses on the market today. By trying to attract a broad audience of people, you never really know if the content you're about to get is going to apply to you.

Using the unique Biz Designers Plan framework, you can figure out exactly where you are so you know where to go and how to get there. This framework will not only help you make plans for the future. It’ll help you decide if you want to go there in the first place.

A lot of times I've seen business owners who think they want to get to seven-figure business, but don't really know what running a seven-figure business entails.

That’s what we’ll talk about in the course. We’ll help you ask the right questions.

Get on the waiting list

Registration for the #BizDesigners' Course is now closed, but to find out when it opens again, enter your email below.

What We'll Cover In This Course

First things first.

Now, the way you're going to learn this is a little counterintuitive. I know everyone wants to jump straight to the to-do list, but that's the thing that comes last.

If I gave you a to-do list without first helping you understand the foundation your business has to be built on, everything would fall apart.

You can't build a house without a foundation, and you can't put walls up without frames. A to-do list is the decoration on the walls.

In the Biz Designers Course, we help you identify the five areas of business you have to address in order succeed:

  1. Your Floorplan
  2. Your Foundation
  3. Your Framework
  4. Your Fixtures
  5. Your Finishing Touches
  6. Your Final Checklist

Got Questions?

Frequently Asked Questions Answered Here

Questions covered in this video:

  • How do I know if this course is for me?
  • I'm just getting started. Will this course be too advanced for me?
  • Why you should buy this course NOW, and not later.

Here's What Others Are Saying

This is what results looks like.

Frequently Asked Questions


Is there a schedule?
Yes. The 6 week course will contain 5 modules (25+ lessons), as well as some bonuses. Content for each module will be released on Tuesdays at 8:00 am central.

I don't want to start a million-dollar business. Is this for me?
Absolutely. Do you want to know how to run a smaller business really well? Then this course can help you do exactly that.

Is it worth it?
Oh my word, yes. Ask any entrepreneur who’s ever asked me a question and been ready to receive advice with an open heart. If I know it, I’ll share it. If I don’t know it, I’ll help you find someone who does.

Are payment plans available?
Yes! Payment plans are available for all three levels.

Do I have lifetime access?
You bet your bottom dollar. We’ll be adding new content to the course as members ask questions and as business in general evolves. This means that you can work through the course at your own pace, later on, or in conjunction with future classes!

Who is this not for?
The #BizDesigners course is not for people who've got it all figured out. It's designed to help entrepreneurs figure out where to go next, and how to go there WELL. It's not for folks who are looking to make a quick buck, or get rich quick, because, like all good things in life, to do it right will take time. It's not for people who are afraid to be challenged, and it's not for people who don't want to see change in their lives.

What if I don't like it?
Do the work, and if you haven’t learned anything, simply send us your completed homework, and we’ll refund your money, no questions asked.

Why should I sign up now?
Because it’s awesome! And because I’m committed to making this one of the best educational experiences you’ve ever had.

How do the mastermind groups work? Are they still available?
We offer mastermind groups for two price levels. For our Plus members, you’ll receive training on how to participate in a mastermind group, and will be assigned a facilitator. For our Pro members, Whitney will facilitate the mastermind groups. There will be no more than ten people in a group. Each mastermind group will meet three times over the course of the next few months. Upgrades to the mastermind groups will be available in future launches of the e-course. Once you buy into the e-course, you’ll be able to participate in a mastermind group during a future launch for an upgrade fee.

What do I get when I buy?
Only the coolest group of entrepreneurs you’ve ever met! Seriously, we have an awesome community of brilliant business people already getting to know each other. Jump on in, the water’s fine! You’ll also get 5 modules (25+ lessons), live Q&A calls (or recordings if you can’t make it), bonuses of Well-Designed Year (a goal setting workbook), and Intentional Blog (one of my friend Jeff Goins’ most popular e-courses), along with some other bonuses and surprises along the way!

Can I wait to buy later?
Unfortunately, registration is firmly ending on midnight, Tuesday, May 19th, so that we can turn our attention to teaching, working with, and taking care of members of the course. Registration will open again, at some point in time in the future, but we don’t know if it will be this year or next year just yet!

What makes #BizDesigners different?
Well, several things, actually. For starters, this is the first time we've launched this course, so you'll have more direct access to Whitney. Secondly, the #BizDesigners course starts with a holistic approach. We want you to know who you are, so you can use that as a primary asset in building your business. Thirdly, Whitney has a wide variety of experience in different entrepreneurial ventures. So whether you're trying to create an info product, sell a physical product, or launch a service business or host a live event, the wisdom in #BizDesigners applies to you.

I'm not a "creative entrepreneur", but this is interesting. Will I learn anything?
In short, yes. You'll learn a ton. Creative entrepreneurs are good at marketing, and while #BizDesigners is not a course about marketing or branding, "non-creative" entrepreneurs will learn a great deal of information about how they can strengthen and implement strong branding and marketing plans in their businesses and corporations.

Get on the wait list

Registration for the #BizDesigners' Course is now closed, but to find out when it opens again, enter your email below.